GlobeNewswire

2024-12-10 22:00

FRESCA™ Mixed Helps Fans Keep Drinks Cool and Hands Warm with Après Ski’s Hottest New Accessory—the FRESCA™ Mixed Muff Designed by Christian Cowan

The ready-to-drink cocktail brand is giving fans 21 and older the chance to win a limited-edition FRESCA Mixed Muff – a reinvention of the iconic winter accessory designed to keep hands warm (and stylish) while keeping their premium drink cold.

CHICAGO, Dec. 10, 2024 (GLOBE NEWSWIRE) -- As the weather cools down, FRESCA Mixed is moving from the country club to the ski lodge, releasing its cheeky twist on a winter fashion staple of yesteryear and bringing it back – the muff. A dream for fashion and cocktail connoisseurs alike, the FRESCA Mixed Muff is designed by renowned designer and sartorial darling, Christian Cowan, whose designs have been showcased at some of the biggest fashion events across the globe.

FRESCA® is no stranger to cold weather. In fact, the New York launch of the non-alcohol brand in 1967 occurred during a blizzard. A nod to the unique launch history of FRESCA, the FRESCA Mixed Muff extends upon the brand’s exclusive yet accessible vibe, since everyone deserves to sip on a fabulous drink, and look even better while doing it.

Although some people prefer to hang out in the lodge while others head straight to the slopes, everyone can agree on sporting their best alpine chic accessories for an après ski happy hour. With the help of Cowan, FRESCA Mixed is excited to introduce the FRESCA Mixed Muff, an elevated muff that was designed with plush, luxurious faux fur. It pairs perfectly with any FRESCA Mixed flavor – complete with a convenient compartment so fans can sip in style while their drink stays cold.

“The winter fashions of the past had so much glamour, so we wanted to introduce some of that to the modern age with the FRESCA Mixed Muff,” said Cowan. “Pulling inspiration from the cheeky personality of FRESCA Mixed, the FRESCA Mixed Muff is both sophisticated, fun and functional, making it the perfect accessory to slip on after hitting the slopes for a drink with friends.”

From now to Dec. 19, fans 21 and older can head to FrescaMixed.com and enter for a chance to win their very own limited-edition FRESCA Mixed Muff, plus a $50 Sponsor-specified gift card, to accompany their new favorite winter accessory.

“Fresca Mixed is so excited to kick-off the winter season with our take on the classic winter accessory – the muff – with a uniquely FRESCA Mixed twist,” said Elana Blank, Senior Director, FRESCA Mixed. “FRESCA Mixed is known for infusing crisp twists into familiar favorites, which is something that Christian Cowan knows a thing or two about, so he was the perfect partner to help bring our vision for the FRESCA Mixed Muff to life.” 

For more information on how to enter the FRESCA Mixed Après Ski Muff Sweepstakes and keep up with all things FRESCA Mixed, visit FrescaMixed.com and follow @FrescaMixed on Instagram.

NO PURCHASE NECESSARY. Open only to legal residents of the 50 U.S. and D.C., 21 or older. Starts 10:00 AM (ET) on 12/9/24 and ends 11:59 PM (ET) on 12/19/24. The Fresca Mixed Après Ski Muff Sweepstakes is sponsored by Crown Imports LLC. No alcohol awarded with prizes. Void where prohibited. For complete details, see Official Rules at FrescaMixed.com.

ABOUT FRESCA™ MIXED
FRESCA™ Mixed is a line of premium, pre-mixed cocktails crafted with the deliciously signature citrus taste of FRESCA® and real vodka or tequila. Constellation Brands produces, distributes and markets FRESCA™ Mixed featuring the classic signature citrus taste of FRESCA® with a flavorful twist. FRESCA™ Mixed is produced under authorization from Red Tree Beverages.

Contact:
Stephanie McGuane
stephanie.mcguane@cbrands.com

Photos accompanying this announcement are available at

https://www.globenewswire.com/NewsRoom/AttachmentNg/766a854e-9a41-42ff-b4b4-69c564f59757

https://www.globenewswire.com/NewsRoom/AttachmentNg/158b2b8a-3867-40f5-9647-eba78694cc65

https://www.globenewswire.com/NewsRoom/AttachmentNg/d6e1a0ac-1ada-4cec-8d04-cbcd72f7eaa7


Primary Logo

source: FRESCA™ Mixed

《說說心理話》成人亦會專注力不足?嘉賓分享中年確診過度活躍症+自閉症過程!► 即睇

人氣文章
最近7天
1
港股 | 蕭猷華:內地AI發展迅速,阿里巴巴股價看俏
2
高息定存 | 一周高息合集,銀行高息搶存,富邦1個月4.88厘,華僑1年期3.6厘
3
PapaHome淘寶家具實體店22日開幕,選址尖沙咀中港城,料創100個就業機會
4
高息定存 | 華僑銀行推新春港元定存優惠,88天或188天享3.68厘
5
高息定存 | 一周高息合集,蛇年定存金蛇起舞,1個月定存高達8厘
6
英偉達 | DeepSeek衝擊AI晶片行業結構 英偉達暴跌仍未急抄底
7
啟德體育園明天足球賽測試,4.4萬公僕參與涉逾400萬車馬費
8
電騙 | 黃俊碩:多管齊下,防治內地留學生受騙
9
環球央行 | 歐洲央行宣布再次減息0.25厘,符合市場預期
10
專訪 | 關稅戰 | 香港物流協會副會長梁庭彰:美物流商停收包裹對跨境電商打擊重大
11
易經看世界 | 乙巳蛇年趨吉五招:言行注意甚麼?應遠離甚麼人?(有片)
12
高息定存 | 一周高息合集,減息預期降溫,銀行3個月最高5.68厘,6個月3.55厘
13
港股 | 午市前瞻 | iPhone SE難救中國市場 專家提醒比電已超買
14
【FOCUS】螺絲殼裏做道場,DeepSeek致勝啟示
15
【FOCUS】悟空、哪吒、DeepSeek,如何啟示香港
16
大S | 台灣藝人徐熙媛因流感併發肺炎逝世,享年48歲
17
DeepSeek推出即上蘋果中國區榜首,能力直追OpenAI
18
日入而息 | 習近平據報下周見科企領袖,證監會審視8券商孖展風控,大酒店轉蝕9億
19
收市短打 | 楊韻銳:港股升勢有成交配合 惟留意關鍵阻力位!
20
港股 | 午市前瞻 | AI應用概念炒作有錢途 下階段部署邊隻好?
21
彭博亞洲20大富裕家族,香港5大家族上榜,新地郭氏排名最高,無李嘉誠李兆基?
22
高息定存 | 信銀國際12個月港元定存高達3.5厘
23
港股 | 蕭猷華:春節假後,恒指逐步上望21000點
24
David Webb:因病情惡化,將有序結束個人財經網站
25
民營企業座談會 | 習近平在京出席民營企業座談會
26
AI | 蔡崇信確認阿里與蘋果合作,撰文談DeepSeek崛起帶來兩大啟示
27
神州經脈 | 習近平:經濟政策不會變,民企大顯身手正當其時
28
港股 | 蕭猷華:恒指升勢可持續?
29
港股 | 午市前瞻 | DeepSeek概念火爆炒起AI股 百度係時候追落後
30
譚仔 | 譚仔國際日資大股東溢價76%建議私有化今復牌,上市不足三年半
專業版
HV2
精裝版
SV2
串流版
IQ 登入
強化版
TQ
強化版
MQ

etnet榮膺「第九屆傳媒轉型大獎」四大獎項

【限時優惠$68/月】申請etnet強化版MQ手機串流報價服務 捕捉板塊輪動,提高獲利勝算

etnet榮獲HKEX Awards 2023 「最佳證券數據供應商」大獎

貨幣攻略

2025-26年度財政預算案

大國博弈

說說心理話

Watch Trends 2024

北上食買玩

Art Month 2024

理財秘笈

流感高峰期

山今養生智慧

輕鬆護老